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Obesity Crackdown: Government Launches ‘Better Health’ Campaign to Encourage Weight Loss

28 July 2020

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You may have read the news this week about the new government initiative to fight obesity in a bid to protect the NHS and beat COVID-19.  The ‘Better Health’ campaign will be kickstarted immediately and will see the banning of television adverts for unhealthy foods before the 9pm watershed when children are more likely to see them and the end to ‘Buy One, Get One Free’ deals on ‘junk’ foods, plus the new addition of calorie information on restaurant menus.

This strategy has been fast-tracked by the government due to the strong links reported between obesity and the increased risk from COVID-19.  A study by Public Health England last month stated that:

“…living with excess weight is being consistently reported to be associated with an increased COVID-19 risk: testing positive, hospitalisation, advanced levels of treatment (including mechanical ventilation or admission to intensive or critical care) and death. The risks seem to increase progressively with increasing BMI above the healthy weight range.”

In addition, Dr Alison Tedstone, Chief Nutritionist at Public Health England says:

“The current evidence is clear that being overweight or obese puts you at greater risk of serious illness or death from COVID-19, as well as from many other life-threatening diseases. The case for action on obesity has never been stronger.”

What can you do to protect your health?

In the UK, 60% of women and 67% of men are classed as overweight, obese or morbidly obese.  By losing weight and making small lifestyle changes you can start to prioritise your health and decrease your risk of obesity-related illnesses- but we realise that this is not always easy to do on your own.

At Weightmedics, our friendly team is here to help.  We will work with you to create an individual weight loss plan based on your needs and we also provide information on meal plans and provide you with the tools to maintain a healthy weight.

We have a range of services on offer, including online options and initial Weight Loss and Wellness Checks in several locations for those who cannot measure their weight or blood pressure at home. If you are looking to start your weight loss journey and wish to improve your health therefore decreasing your risks of obesity-related illnesses, give us a call or email on the below and let’s see how we can fight obesity together:

Call 0207 760 7670

Email hello@weightmedics.co.uk

Contact us to arrange your free consultation 0207 760 7670

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